We have all gone to Hastings, Block Buster, or our local Red Box at one point in time having no idea what we want to watch. All we know is that it better be good, and worth the money we spend, even if it is only a single dollar. When searching for these movies, most people don’t look for films with cultural significance, especially a significance that is held by a foreign country that they may possibly never understand or connect with. I have never found myself wandering down the foreign films aisle looking for a movie with a deeper meaning, even though I probably should from time to time. I want to be entertained, and if that requires me to sit in front of a screen and use little to no brainpower, and to not leave the movie thinking what if, then so be it. I feel that this mindset separates American audiences from others around the world, thus leading to different films entirely.
American Cinema has always been known for its flashy appeal and big on screen explosions. These flashy films have always caught the attention of audiences around the world. Though most foreign films do incorporate flashy appeal, they tend to lean more towards the artistic side. However, no matter how hard they try to avoid it, America will always have some sort of influence on world cinema. One example is the typical American motto, “BIGGER IS BETTER”, without that belief huge wide-screens may have never caught on, or would have many years later. World Cinema was also influenced by the simplicity of some western films, there was no need for every single film to reflect on the military past or national pride. America’s physical presence alone had influence on foreign films, as describe in A Short History in Film, when explaining Japan’s movement from an Emperor ran government to an industrialized government.
World cinema also had its own influence on American films. Neo-realism, which became a dominant genre in war torn European countries began showing its face in American films more and more. Neo-realism was developed originally to show the devastation of World War 2, and what life was like after. Films after the war reflected the spirit of the times; in Europe it was sad and depressing. In America films reflected “repression and liberation, of spectacle and gritty realism.” Billy Wilder incorporated neo-realism in his film The Lost Weekend where is was partially shot on the streets of New York.
I do believe film is an international language, but it can only be translated so much, and at some points loses its meaning in translation. There are always those films or genres that become known worldwide, such as Westerns, which have always been known as American films, but have been reflected in many films around the world. This one genre shows only a miniscule amount of the influence that American cinema has had on the rest of the world. Many films that we Americans enjoy today may not be as appealing to people from other countries from around the world. Although the interpretations of films may be taken differently between cultures, every film is taken a certain way, depending on who is watching. There are also many films developed in other countries that we would not find entertaining, or even more so not understand the meaning of the film because our ideology is completely different from that of other countries.
No matter whether a film as cultural significance or not, usually it seems to appeal more to one country than another. Culture plays a large role in this appeal, but without different cultures we wouldn’t have nearly as many genres in film as we do.